Orbin's AI is powered by Claude. You can use it inside the post composer with AI assist, or in a dedicated workspace called AI Studio. It follows the industry and brand voice you set in Settings → Workspace, so specific context gives better results.
In the composer: AI assist
In the Content step, click AI assist and pick a mode.
| Mode | What it does |
|---|---|
| Generate from scratch | Writes a fresh post from a short brief |
| Improve existing | Refines the copy you already wrote |
| Generate hashtags | Suggests relevant hashtags for your post |
| Create variations | Gives three alternative takes |
| Generate carousel | Builds a multi-image post: a hook, fact slides, then a call-to-action slide |
| Generate text card | Makes a bold headline on a branded background, with no photo needed |
You can add an optional tone, such as "warm and playful". Review the result, then use it in your post or generate another.
In AI Studio
Open AI Studio in the sidebar. It has tabs for Caption, Image, Video, Improve, and Strategy.
- Caption: describe the post, choose the network, and optionally set a tone.
- Image: generate an AI photo, or build a branded text card.
- Video: create an avatar video or a photo Reel. See AI UGC video.
- Improve: paste a caption and choose how you want it changed.
- Strategy: describe your business and get content pillars, a suggested posting schedule per network, and platform recommendations.
AI credits
Each AI action uses AI credits from your monthly allowance, and the allowance resets at the start of each billing period. Your plan sets the amount. See Pricing.
Tips for better results
- Fill in your industry and brand voice in Settings → Workspace.
- Be specific in your brief: who the post is for, the goal, and anything it must include.
- Always review AI output before you publish. You are the editor.